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Brevo wins on pricing model — unlimited contacts and a real free plan. Here's which email platform fits your list.",[337,355,372,391],{"group":338,"rows":339},"Pricing Model",[340,344,348,351],{"label":341,"a":342,"b":343},"Pricing basis","✓ Emails sent","◑ Contact count",{"label":345,"a":346,"b":347},"Unlimited contacts","✓ Every plan","✕ Priced by list",{"label":349,"a":350,"b":346},"Unlimited sends","✕ Metered",{"label":352,"a":353,"b":354},"Free plan","✓ 300 emails\u002Fday forever","✕ 30-day trial",{"group":356,"rows":357},"Channels",[358,362,366,369],{"label":359,"a":360,"b":361},"SMS","✓ Native (credits)","✕ Enterprise only",{"label":363,"a":364,"b":365},"WhatsApp \u002F push","✓ Professional","✕ None",{"label":367,"a":368,"b":365},"Transactional email API","✓ Included",{"label":370,"a":365,"b":371},"Webinars","✓ Creator tier",{"group":373,"rows":374},"Marketing Tools",[375,379,383,387],{"label":376,"a":377,"b":378},"Automation at entry","✕ None on Starter","◑ 1 workflow",{"label":380,"a":381,"b":382},"Full automation tier","◑ Standard $18","✓ Marketer $48.38",{"label":384,"a":385,"b":386},"Landing pages","◑ 1 on Standard","✓ From Starter",{"label":388,"a":389,"b":390},"Contact scoring","✕ Professional only","✓ Marketer",{"group":392,"rows":393},"Scale & Trust",[394,398,402],{"label":395,"a":396,"b":397},"Customer base","✓ 600,000+","✓ 350,000+",{"label":399,"a":400,"b":401},"EU infrastructure","✓ Core strength","✓ EU-origin company",{"label":403,"a":404,"b":405},"Deliverability history","✓ Battle-tested","✓ 25 years",{"heading_before":407,"heading_highlight":408,"heading_after":409,"paragraphs":410,"note":413},"The decision is your ratio:","list size against send frequency","— each platform punishes the opposite shape.",[411,412],"GetResponse takes the verdict on platform substance: at every self-serve tier it hands you more working marketing tools — pages at entry, real behavioral automation at $48.38, webinars at $56.58 — while Brevo's ladder keeps its best features (scoring, AI, multi-user, WhatsApp) on a Professional tier that starts around $449\u002Fmonth. For the typical SMB list of 2,000–15,000 contacts that emails weekly, GetResponse simply does more marketing per dollar.","Brevo wins decisively at the shapes GetResponse's pricing punishes. A 60,000-contact list that sends one monthly newsletter costs a pittance on Brevo's send-based model and a fortune on anyone's contact-based one; an early-stage business gets a genuinely free runway with unlimited contacts; a product company gets transactional API sends in the same account. Email frequency low, list big, or multichannel SMS\u002FWhatsApp on the roadmap → Brevo's model is built for you. Do the arithmetic with your real numbers — this comparison flips entirely on the ratio.","Decision rule: send-to-list ratio high (frequent emails, modest list) → GetResponse. Ratio low (big list, occasional sends) or need transactional email → Brevo. Run both calculators with your 12-month projection before deciding.",{},"Free $0 · Starter $9 · Standard $18 · Professional from $499 — priced by emails sent","Starter $15.58 · Marketer $48.38 · Creator $56.58 — priced by contacts",{"pros":418,"cons":425},[419,420,421,422,423,424],"Unlimited contacts on every plan including free — pay for sends, not list size.","Functional free plan: 300 emails\u002Fday, no credit card.","Email, SMS, WhatsApp, and push in one platform.","Transactional email infrastructure included — marketing and API sends in one account.","600,000+ customers; strong European infrastructure and GDPR focus.","Aura AI predictive segmentation at Professional.",[426,427,428,429,430],"Starter has zero marketing automation — workflows start at Standard.","A\u002FB testing is Standard-only.","Scoring, AI segmentation, and multi-user access are Professional-only (from $449 annual).","SMS credits sold separately on every plan.","Steep cliff between Standard and the 150K-email Professional tier.",{"pros":432,"cons":439},[433,434,435,436,437,438],"Unlimited email sends on all plans.","Landing pages from the $15.58 entry tier.","Real automation, tagging, and scoring at Marketer.","Webinars + website + course creator at Creator tier.","30-day free trial.","25 years of deliverability history.",[440,441,442,443,444],"Contact-based pricing punishes large lists.","No permanent free plan.","Starter allows just 1 automation workflow.","SMS is Enterprise-only.","AI content capped at 3 uses on Starter.",[446,458,467],{"slug":447,"title":448,"meta":449,"reading_time":83,"tool_a":450,"tool_b":454},"activecampaign-vs-brevo","ActiveCampaign vs Brevo","Brevo against the automation benchmark.",{"letter":451,"logo_class":452,"slug":453},"A","l-activecampaign","activecampaign",{"letter":455,"logo_class":456,"slug":457},"B","l-brevo","brevo",{"slug":459,"title":460,"meta":461,"reading_time":75,"tool_a":462,"tool_b":463},"brevo-vs-moosend","Brevo vs Moosend","The budget email battle.",{"letter":455,"logo_class":456,"slug":457},{"letter":464,"logo_class":465,"slug":466},"M","l-moosend","moosend",{"slug":468,"title":469,"meta":470,"reading_time":83,"tool_a":471,"tool_b":475},"getresponse-vs-activecampaign","GetResponse vs ActiveCampaign","GetResponse against the deeper automation play.",{"letter":472,"logo_class":473,"slug":474},"G","l-getresponse","getresponse",{"letter":451,"logo_class":452,"slug":453},[477,480,483,486,488,490,492],{"url":478,"type":479},"https:\u002F\u002Fwww.brevo.com","official",{"url":481,"type":482},"https:\u002F\u002Fwww.brevo.com\u002Fpricing\u002F","pricing",{"url":484,"type":485},"https:\u002F\u002Fwww.g2.com\u002Fproducts\u002Fbrevo-marketing-platform\u002Freviews","g2",{"url":487,"type":479},"https:\u002F\u002Fwww.getresponse.com",{"url":489,"type":482},"https:\u002F\u002Fwww.getresponse.com\u002Fpricing",{"url":491,"type":485},"https:\u002F\u002Fwww.g2.com\u002Fproducts\u002Fgetresponse\u002Freviews",{"url":493,"type":494},"https:\u002F\u002Fwww.reddit.com\u002Fsearch\u002F?q=brevo+vs+getresponse&sort=top&t=year","reddit",[496,501,505,510,513,518],{"criterion":497,"desc":498,"a":499,"b":499,"winner":500},"Setup ease","Time to first campaign",4.3,"tie",{"criterion":502,"desc":503,"a":504,"b":504,"winner":500},"UX quality","Daily campaign workflow",4.2,{"criterion":506,"desc":507,"a":87,"b":508,"winner":509},"Feature depth","Automation & funnel coverage",4.1,"b",{"criterion":511,"desc":512,"a":87,"b":508,"winner":509},"Customer support","Access & quality",{"criterion":514,"desc":515,"a":516,"b":499,"winner":517},"Value for price","Cost at your list shape",4.7,"a",{"criterion":519,"desc":520,"a":521,"b":521,"winner":500},"Exit hatch","Integrations & export",3.8,"brevo-vs-getresponse","comparisons\u002Fbrevo-vs-getresponse",{"name":525,"slug":457,"letter":455,"logo_class":456,"logo_bg":526,"score":527,"verdict":528,"tagline":529,"verdict_h3":530,"verdict_note":531,"summary":532,"cta_label":533,"cta_url":534},"Brevo","#0B6FCB",8.1,"Runner-up","Email · SMS · Automation","for big lists, low send volume, and multichannel ambitions","Free plan · Unlimited contacts everywhere","The inverted pricing model: unlimited contacts on every plan including free — you pay for emails sent, not list size. 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